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NEWS RELEASE

CVG Unveils New Branding




Get here. Get there. Get home. Business Flies through CVG


Airport Celebrates By Giving Customers Chances to win Free Parking on Twitter

Oct. 17, 2011 — CVG introduces new branding this week, reinforcing Cincinnati's airport as the preferred choice for business travelers who value time and friendly service.

CVG is celebrating its updated marketing campaign and fresh logo by rewarding customers with chances to win free parking.

CVG's campaign highlights fast features that help passengers save time when they fly through Cincinnati's airport:

     CVG gets you to more cities faster than any other airport in the region
     CVG gets you from our long-term parking to your terminal in 4 minutes or less
     VIP parking lanes get you in and out in a flash
     Closer to home when you land

“Our airline partners offer non-stop service to more cities than any other airport in our region, making CVG the optimal choice when saving time is critical,” said Candace McGraw, Chief Executive Officer of CVG.  “Business flies through CVG and our entire team is focused on delivering fast, friendly service for all of our customers. CVG is the premier choice for business travelers in the region: Get Here. Get there. Get home.”

Beginning today, customers can join CVG on twitter (@CVGairport) for chances to win free parking at the airport. Join the conversation and save money!

“CVG's new branding is part of an overall plan to position CVG for future growth,” Ms. McGraw said.  “This contemporary approach reflects speed and forward motion — both in terms of getting passengers on their way and our approach to doing business.”

The development of the updated branding for CVG was a collaborative partnership with Airport Board Members and Staff; Peter Carter, Harley Procter Marketing Director on loan to CVG from The Procter & Gamble Co.; and Strata-G, a Cincinnati-based advertising agency.

About CVG

Get here. Get there. Get home.  Airline partners at CVG offer passengers more non-stop flights than any other airport in the region, including direct international service to Paris, Toronto and Cancun.  Book your next flight now at cvgairport.com, where low fares are updated daily.

CVG is also home to DHL's main North America hub.  CVG has been rated the Best Regional Airport in North America and the top airport for "Customer Service Excellence" by Skytrax, a London-based air transport research organization.  Earlier this year, CVG became the first airport in the country to receive SAFETY Act Designation and Certification from the Department of Homeland Security (DHS), giving the airport the highest level of protections under the Act.



   
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